Customer Story

Southern Glazer’s Wine & Spirits

Accelerated financial report assembly and distribution from days to hours.

About the Company

Southern Glazer’s Wine & Spirits is the preeminent total beverage distributor, building brands for moments that matter. The multi-generational, family-owned company has operations in 47 U.S. markets and Canada, as well as brokerage operations through its Southern Glazer’s Travel Retail Sales & Export Division in the Caribbean, Central and South America.

In 2026, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Culture, Belonging & Community. In 2025, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Diversity and America’s Greatest Workplaces for Women. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit www.southernglazers.com. Follow us on Facebook, X and Instagram @sgwinespirits.

The Situation

Southern Glazer’s operates across 47 U.S. markets and Canada, and each market has to meet both national and local financial reporting requirements. Standard reports had to go out on schedule every cycle, and on top of those, individual markets regularly needed supplemental reports of their own.

Those reports were generated as many separate files, mostly out of custom-built VBA macros, and then had to be combined by hand to meet each market’s requirements. Start to finish, the process could take up to a day every cycle.

The Solution

Wired directly into the IBM Planning Analytics environment already in place, Reportworq took over distribution, with finance in control of what goes out. Standard reports and the market-specific supplements now build and go out together, not as a string of separate manual outputs. The files that once had to be stitched together by hand now land as a single Excel or PDF file, automatically. Delivery goes out over email or to shared folder locations, the same channels Southern Glazer’s was already using to reach its markets.

The Result

Today, more than 100 recipients across 47 U.S. markets and Canada get both their standard and supplemental reporting, and no one has to assemble a single file by hand to make it happen. Information reaches leaders faster and in a consistent format, in hours instead of the days the manual process used to take.

“Reportworq has been a game changer for our reporting operations. Reportworq allows us to generate and distribute consistent standard and supplemental reports based on market needs. Reportworq’s capability to generate a single file from numerous source files is crucial to reporting. It’s become the connective tissue between our Planning Analytics environment and the people who need the data.”

Curtis Cierpik, VP, Corporate Financial Reporting, Southern Glazer’s Wine & Spirits

See what Reportworq could do with your reports.

Twenty minutes on your own systems. No canned demo.

Request a Demo →